Selling a Lifestyle
Jessica Gannon
One Culture. One Network.One Real.
"Work Hard.Be Kind."
Culture
Real Broker's culture is based on the values of "work hard" and "be kind". We believe in a collaborative community where everyone is valued and respected. A place where resources are shared. We learn together. We grow together. We thrive together
Technology
Real Broker Agents use AI-driven, cloud-based technology to provide a seamless experience for agents and clients.
With over 90% of today's home buyers starting their search online, you can trust that we will leverage the latest digital tools and innovative marketing strategies to effectively showcase your home. We’re dedicated to maximizing your property’s visibility and connecting with the right buyers in your area.
Jessica Gannon
Broker Associate
Investment Strategist
Hello!
Time is valuable. Thank You for taking the time to get to know me.
As a licensed Broker, partnering with Real Broker Technologies, I excel in digital marketing, staying current with the latest digital marketing schematics and AI tools to help buyers and sellers in Luxury markets.
I am dedicated to providing exceptional, personalized service for all of my clients, taking great pride in the relationships I build, working relentlessly on my client's behalf, always thinking steps ahead. I work around the clock, accommodating clients in every time zone.
I hope to have the opportunity to exceed your expectations.
Testimonials
"Jessica is a class act! She is an incredibly hard worker. She is willing to do whatever is needed to get the job done. She has a positive attitude. She’s cool under stress. She is kind and smart and has a fun personality tied up with a ribbon of professionalism!! She’s the whole package and we highly recommend her as she made our experience buying and selling amazing!"
Andra Miller
"Been working with Jessica for many years. Always a smooth experience. I highly recommend her services."
Nancy Partipilo
Testimonial 2
Testimonial 1
Testimonials
"Jessica was so fun and easy to work with. She gave us good suggestions throughout the process and we appreciated her availability at all times."
Sophia H L
"If you want an agent that will work for you 24/7 and doesn't mind getting her hands dirty cleaning out a house that had been lived in for 67 years; if you want an agent that will keep the process on track and you informed; if you want an agent who will continue to offer support long, long after the deal has closed--then Jessica Gannon should be your choice!"
Linda K. & K. Minohara
Testimonial 4
Testimonial 3
HDR Photography
Taking beautifully framed photography is the foundation of property marketing and essential for visually communicating the story of your home.
We believe the marketing of your home should convey a story while highlighting its greatest attributes.
We are committed to top-of-the line professional photography. Our network of photographers know how to capture a home's best attributes showing your home in its best possible light.
Custom Floor Plans
Your home will receive a custom floor plan mapped by a professional. Floor plans will be included in marketing materials and made readily available to prospective buyers.
3D Interactive Tour
Full Motion Video
A viewer's natural response to compelling video is to slip inside the experience. Potential buyers may imagine themselves hosting a dinner party or luxuriating in the sanctuary of the master bedroom. With this emotional connection, your home skips to the short list.
3D Interactive Tour
3D tours offer the unique ability to walk through your home from the comfort of theirs.
Think of this as a virtual tour personalized to each potential buyer. Viewers not only explore your home online--they choose how to move through the rooms. The experience is active rather than passive.
Interactive & Print Storytelling
Interactive storytelling is a way of bringing together narrative design and different types of media to create immersive experiences for homebuyers.
Elevating the conversation above simple features, we focus on the unique lifestyle that embodies your property and community.
Print provides something tangible for buyers to walk away with. Featuring compelling designs, rich narratives and vivid images to tell your home’s story, our brochures ensure your home stands out above the rest.
With advanced analytics tools, we’ll always know how your property performs online. Discover how many unique visitors view your listing and measure their level of engagement.
Advanced Analytics
Online Marketing
As the online world increasingly becomes the primary source for property searches, it is more important than ever that a marketing strategy of diverse visibility and captivating content is used.
My job is to filter through the complexity and to design a customized marketing program that gets your home in front of the right demographic of buyers.
In today's digital world, uploading a listing on the MLS and posting a For Sale sign are not enough.
It's critical that your home is posted everywhere online to get maximum visibility - on all listing portals, social media channels, websites and blogs.
Visibility is only half the solution. Making your home stand out requires a skilled team to entice home shoppers enough they want to take the time to schedule a showing or attend an open house.
- Outlining your objectives
- What is your motivation?
- What is your ideal moving date?
- Where are you moving to?
- What is most important to you?
- Market Dynamics: Macro v. Micro
- Market Forces: Supply v. Demand
- The Numbers: Where is the market going?
- Analysis of actives, pendings , solds
- Outline features and benefits
- Determining your key differentiators
- Establish the target market and buyer profile
- Our buyer attraction strategy
Defining a Win
Knowing The Market
The Strategic Plan
- Complete Listing Agreement
- Schedule Inspections
- Discuss property improvements
- Staging strategy
- Photography and media
- Working backwards from launch
- Property launch materials
- Traditional advertising
- Our digital plan
- Social media strategy
- The Real advantage
- Open house strategy
- Direct mail and community approach
- Launching the marketing plan
- Identifying your potential buyer
- Showing the property
- Monitor interest and feedback
- Weekly reports, updates, & strategy
- Adapting to changes in the market place
Listing Details
Preparing for Launch
Introducing The Property
- Collect written offers
- Offer analysis
- Strategically respond to offers
- Negotiate to optimize price and terms
- Navigating multiple offers
- Back up strategies
- Execute the contracts
- Complete disclosures
- The contingency periods
- Fulfill duties & responsibilities
- Transitioning from the property
- Final documentation
- The final 10 days
- Closing and celebration
- Write a raving Google review
The Negotiation Process
Escrow
The Closing Process
How to connect
Linkedin https://www.linkedin.com/in/jessicagannonestates | Instagram https://www.instagram.com/lagunahaus | Instagram https://www.instagram.com/gannonestates |
My Website JessicaGannon.com | Google https://g.page/r/CVglHXn1KOvaEBM/review | Facebook https://www.facebook.com/GannonEstates |
Let's start the conversation & relationship
382 Thalia St, Laguna Beach, CA 92651
Information deemed reliable, but not guaranteed. Not intended to solicit sellers or buyers under written contract with another REALTOR®.